Samsung’s Bold Move: Coinbase Crypto Access Rolls Out to 75 Million Galaxy Users
Samsung has announced a major partnership with Coinbase, opening up direct crypto access for 75 million Galaxy smartphone users in the United States. The integration of Coinbase’s services into Samsung Wallet represents the electronics giant’s largest commitment to digital assets to date and signals a push to mainstream cryptocurrency adoption through mobile technology.
Key Takeaways
- Over 75 million US Galaxy users can now access Coinbase’s crypto trading and staking directly from their Samsung Wallet.
- The collaboration launches with plans for global expansion, targeting up to one billion Galaxy devices worldwide.
- The offering builds on Samsung Wallet, which already hosts payment cards, IDs, and transit passes.
Samsung and Coinbase Unite on Crypto Accessibility
The partnership grants Galaxy users seamless entry to Coinbase One, the exchange’s premium membership, right where they already manage payments on their devices. This includes benefits such as zero trading fees, higher staking rewards, and enhanced security features for preventing unauthorized account access.
Shan Aggarwal, Chief Business Officer at Coinbase, described the move as a leap toward bringing more people onto blockchain technology by delivering trusted crypto access at their fingertips. The companies highlighted that meeting users where they are—via their primary devices—lowers the barriers to entry for both new and experienced crypto users.
Samsung Wallet’s Expanded Role
Launched as an evolution of Samsung Pay, Samsung Wallet is now central to Samsung’s financial and digital identity ecosystem. The wallet allows storage of credit cards, digital IDs, and now, tools for managing digital assets. Galaxy users in the US will see Coinbase and Samsung Wallet working together to enable not just trading, but also services like mobile transactions, peer-to-peer payments, and installment plans using crypto.
The partnership isn’t just limited to trading. Samsung Wallet’s wide features set the stage for a more comprehensive crypto experience, including potential future functionalities such as digital asset management and expanded financial services within a secure environment.
Global Vision and Market Impact
Currently, Samsung represents about 13% of the world’s smartphone market. The US launch targets a massive audience, but both companies are gearing up for a phased global rollout. Their ambition is clear: reaching up to one billion Galaxy users worldwide.
This alliance could attract millions of new mainstream investors to the crypto space and redefine how smartphones are used for personal finance. By leveraging Coinbase’s trusted exchange infrastructure and Samsung’s unparalleled device reach, the partnership could influence both the adoption and everyday usability of cryptocurrencies on a global scale.
What’s Next for Users?
For now, US Galaxy device owners can access Coinbase One benefits directly through Samsung Wallet. Expansion into new markets is expected in the coming months, potentially reshaping mobile finance and bringing more users into the world of digital assets.
Samsung and Coinbase’s partnership signals a new era: making cryptocurrencies more accessible and integrating them into the daily lives of millions through familiar, everyday technology.